Establishing a Boutique Legal Brand for Enforce Law

Date: 2019

Client: Enforce Law Company

Objective: Crafting a Cohesive Brand Story for Corporate Clients

Enforce Law Company partnered with Smartiee to develop a cohesive brand narrative that would resonate with existing and prospective corporate clients. With a diverse service portfolio and a strong foundation in international legal expertise, the goal was to unify Enforce Law's offerings under a single compelling brand identity.

Services Provided:

• Development of brand story and messaging

• Creation of buyer personas

• Integration of diverse service offerings into unified brand narrative

• Strategic content development

Challenges: Integrating Enforce Law's extensive range of legal services into a unified brand story posed a challenge. The firm needed to communicate its breadth of expertise while emphasizing tailored solutions for corporate clients.

Approach: Smartiee conducted in-depth interviews and analysis to understand Enforce Law's client base and market positioning. The strategy focused on highlighting the firm's extensive experience and reputation in international legal services, positioning Enforce Law as a trusted partner for corporate legal needs.