PR & Market Entry in Russia
We help international companies and agencies build visibility and credibility through editorial media coverage and local communication strategy.
We are one of the leading PR agencies in Russia for Chinese, Indian, and the Middle East countries. Large PR agencies turn to us for the local placements to help their clients from gaming, consumer electronics, automotive and other industries.
We focus primary on editorial business placements in media, leading industry and trade publications, technology and manufacturing portals, as well as regional business outlets with strong economic influence.
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Editorial media relations focus on securing earned media coverage through journalists and editors — without paid placement, advertising labels, or sponsored content.
We work within the editorial frameworks of Russian and German media, where publication decisions are based on: newsworthiness, industry relevance, factual verification, editorial approvalю
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Expert commentary and interviews position company executives, founders, and technical specialists as credible industry voices within the local media ecosystem. This format is especially effective in Russia and Germany, where journalists actively seek expert opinions for analytical materials and market coverage.
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Press releases and opinion articles (Op-eds) are structured communication formats used to introduce companies, projects, or viewpoints to the local media market. Unlike distribution platforms, we adapt all materials to editorial requirements, not promotional templates.
How we work
Short audio overview of our editorial PR execution approach for international agencies and market entry projects.
Meet the Team
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Kseniia Udovitskaia
CO-FOUNDER, INTERNATIONAL PR
Publications for clients from China and India in Russian and German media.
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Andrey Udovitskiy
CO-FOUNDER, INTERNATIONAL PR
Experience organizing publications for clients in the fields of IT, technology, and gaming industries
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Elena Debs
SENIOR PROJECT MANADER, PR IN RUSSIA
Strong experience in PR on the Russian market
What Clients Are Saying
“Smartiee helped us with the public relations effort and media outreach in a new region. The team is very consistent, positive and energetic. It was a pleasure to work with them.”
— Chris Chen
Founder at WeBridge Consulting
Industries We Work With
We support international clients across sectors:
Manufacturing & Industrial Equipment
Automotive & Auto Components
Technology & IT
Electronics & Sensors
Logistics & Infrastructure
Energy & GreenTech
Gaming & Entertainment
Investment & M&A announcements
Cultural & International Events
Frequently Asked Questions
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We focus on editorial media coverage, including business news, industry publications, expert commentary, and interviews. All publications go through editorial approval and are not marked as advertising.
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Editorial publications depend on topic relevance and editorial decisions. We only work with media where the topic matches the editorial agenda and professional standards.
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Our primary focus is editorial PR. Paid placements may be used only when explicitly requested and clearly marked as advertising.
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We primarily work with international PR agencies, communication consultancies, and companies entering new markets. In most cases, we operate as a white-label local execution partner under NDA.
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Pricing depends on the market, industry, number of media outlets, and project scope. Budgets are agreed in advance and structured either as a project fee or a monthly retainer. We provide transparent pricing before starting any work.