Top 10 WordPress Websites of 2021
WordPress is the most popular platform for creating websites, commanding 65% of the global market. It is widely used for leading business and lifestyle media sites, service websites, IT company pages, educational institution sites, and websites in the music and film industries.
As we mentioned earlier, WordPress is renowned for its advanced blogging capabilities, making it a preferred choice for media outlets. Notable examples of sites built on this platform include Bloomberg, TechCrunch, BBC America, MTV News, The New York Times, Vogue, Chicago Sun-Times, Time Inc., Fortune, The New Yorker, and more. However, some popular media sites in Russia, such as Forbes and Vedomosti, are built on a different platform, Vamshop.
For news websites, the ability to easily add and edit news is a key criterion. WordPress offers a wide range of media formats, including videos, graphics, and GIFs, with a user-friendly management panel.
1. Bloomberg
As seen in the screenshot, Bloomberg's homepage features search functions, a news ticker, and a block layout for news in various formats. Comparing the sites below, you'll notice another common feature: many WordPress sites use a white background.
2. Vimeo
The homepage of this video-sharing platform is set against a white background, using Helvetica Neue for its font. The key message is "Unlock the power of video." Recently, the company shifted its development strategy from a subscription-based streaming service to focusing on video creators and helping them reach their target audience.
3. SurveyMonkey (now Momentive)
Since June this year, SurveyMonkey has been rebranded as Momentive. The homepage also features a white background with the key message, "Are my customers actually satisfied?" This likely addresses the most common question users of the platform have. The font used is National 2.
4. Spotify
The music streaming service's site uses vibrant colors, with a black menu. The key message, "Get 3 months of Premium for free," highlights their main service offering. The font used is Circular.
5. Kaspersky
The site features a white background with images (presumably of satisfied customers), product options for private and business clients, a slogan, and award logos. The custom font used is Kaspersky Sans.
6. McAfee
Like several other sites, McAfee's homepage aims to showcase its primary service—online protection subscription. The site uses a bright background, imagery, and a red menu background. The font used is Open Sans.
7. Salesforce
Salesforce has taken an unconventional approach by featuring a client case study on its homepage. The page includes a slogan, company description, images, graphics, a white background menu, and the custom font Salesforce Sans.
8. The New York Times
The homepage of The New York Times features a white background with a menu, search bar, logo, information blocks, images, and graphics. Several custom NYT fonts are used.
9. Raue
The German law firm Raue's site is also built on WordPress. The homepage features a white background menu and blocks of information and images. The font used is Raleway.
10. Obama Foundation
The homepage is designed with photos of the foundation's participants. The font used is Gotham.
11. Sony Music
The official site of Sony Music, like many sites of production studios and companies in the music and film industries, is built on WordPress. Other notable examples include websites for Katty Perry, the Star Wars Blog, and The Walt Disney Company. Sony's site uses the Armata font, with a rotating banner and label logos on the homepage.
12. Watson Farley & Williams
The homepage of this law firm includes a hamburger menu, logo on a white background, and a rotating banner featuring news and projects. The font used is Open Sans.
Analyzing WordPress sites can go on indefinitely. One key takeaway is that the platform offers an extensive range of themes and plugins, allowing developers to create unique designs tailored to business needs. A significant proportion of media sites are built on WordPress, attesting to the quality of its news blocks.
Website creators often use standard fonts such as Helvetica, Open Sans, Arial, and others, which highlights the platform's versatility and the broad appeal of these classic typefaces.